How it all started...
Nearly 19 years ago, we started as a small electronics retail shop in Abu Dhabi. Today, Al Ershad has grown into a leading computer shop in Dubai, UAE, offering over 25,000 electronic products and accessories from reputed international brands.
We provide the best prices in the UAE market, backed by exceptional service and expert product knowledge. From laptops and accessories to a complete range of computer parts and peripherals, we are the trusted destination for computer enthusiasts and tech lovers alike.
From Humble
Beginnings to Greatness
Founded in 2002 as a small electronics store in Abu Dhabi, Al Ershad has grown into a leading technology provider across the region. Today, we offer a wide portfolio of electronics, IT, and communication products through 18 outlets in the UAE and Bahrain, serving customers across the GCC, MENA region, and the Indian subcontinent.With a turnover exceeding $250 million, Al Ershad is at the forefront of the IT and communication revolution—delivering cutting-edge solutions and unmatched service that power businesses, institutions, and everyday users
Our Business
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For Our Customers Retail Showrooms
Explore the devices you’ve been eyeing and try them out before you buy. Our friendly team is here to provide personalized recommendations and answer your questions. Join us for exclusive in-store events and product showcases designed to help you get more from your tech.
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Our Strategic Partners Our Brands
As an authorized reseller, we bring you a carefully curated selection of top technology brands—all backed by official certifications for your peace of mind. From internationally recognized names to our reliable homegrown solutions, every product is chosen for quality, performance, and value.
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Great prices, Always
We partner with leading corporations and ambitious SMEs across the MENA region to deliver reliable, future-ready technology solutions. From infrastructure to end-user devices, our dedicated Enterprise team works closely with you to understand your needs and provide tailored support every step of the way.
